Updated: Dec 6, 2021
Well I can’t believe it! 🤩🥳 I haven’t stopped smiling for days!
But it didn’t take me long to realise that I’d missed a golden SEO opportunity…
Should it have been Hannah’s Blog or Hannah Duncan Investment Content?
Shortly after the news went live, I realised that I made a mistake. And it’s such a silly mistake too.
I called my entry “Hannah’s Blog“. There’s nothing altogether wrong with this, except that I have zero SEO value for “Hannah’s Blog”. So anybody who wants to discover more will struggle to find me on Google. Well, actually it will be nearly impossible.
Whoops. 🤦♀️
For someone who spends every day considering SEO strategy, that was a pretty massive blunder to make.
So how do I fix it? 🔧
I think it’s fairly obvious that I should have called my award entry “Hannah Duncan Investment Content Ltd“. This would help me to boost up my page views and get some lovely new clients.
But I can’t go back in time. So I’m going to try my best to fix it from here.💪
Here goes: 😎 (Cue the Mission Impossible music! 🎶 dun, dun, dundun, dun, dun…🎶)
- The mission: To get to the top of Google / Ecosia for “Hannah’s Blog” WITHOUT keyword stuffing
- The timeline: Before the news gets old and potential clients lose interest
- The strategy: A little something I’m going to call…
… Hannah’s Blog Campaign!
There are 3 steps to my strategy:
- Publish 2-3 blogs on my website which each have the keywords “Hannah’s Blog” in the H1 heading and H2 headings
- Add “Hannah’s Blog” to the alt text of images
- Where possible, link “Hannah’s Blog” to my actual blog page
The potential downsides are that I could end up keyword stuffing, which I really don’t want to do.
And most importantly, I don’t want the content to be super boring. Because I was shortlisted by Headline Money for my good writing, not for crappy SEO tricks. So I need to stay true to myself. No sell-outs here!
Hannah’s Blog Lift-off! 🚀
So here goes! Wish me luck! 🤞
This is the journey I need to take to fix my SEO mistake. If it all goes to plan … Well hopefully I will have two high ranking key words, and that would be EPIC 🚀💪
PS. If you would like to help me out, you could google “Hannah’s Blog” until you find me, give it a click and then read around my site 🙏
Obviously, you don’t have to, you owe me nothing. But I am kind of a nice person. And I mostly try to write content to help people. Plus I’m self-employed. That’s really hard, and you know, it’s nice to be nice. Karma and that. There are a bunch of studies showing how kindness can make you happier, and I think it’s an anti-ager too…
Whoa ok. I’m firing off into a whole new article here… 🚀
UPDATE: HANNAH’S BLOG CAMPAIGN
22.05.2021
It was 1 o’clock in the morning, I was just finishing off a Netflix binge before heading to bed.
(Netflix’s Money Explained to be precise, I recommend the last episode on pensions).
And it hit me. Like a shark in the murky depths of the ocean deep. I felt the chill. My eyes widened and darting. Breathing became more shallow.
I forgot to put Google Ads in my strategy.
Nooooooooooooooooooooooooooooooooooooooo!!!!
So here we go, step 4 of my strategy is to GOOGLE ADS MYSELF SILLY. It really does make a massive difference, and helped me get the number on position for “Investment Content” and “Hannah Duncan Finance” some years back.
Like a flash, I whizzed over to my computer. I’ll be honest, I’m a bit broke at the moment, so I can’t afford more than £90 a month. And just like that I made an ad for Hannah’s Blog. Phew Phewy Phew.
Annnnddd… Here it is! 👇
